About Babylist
Babylist is the leading platform for millions of growing families.
- Industry
- Consumer Services
- Company size
- 501-1,000 employees
- Headquarters
- Emeryville, California
- Founded
- 2011
- Company type
- Privately Held
Babylist is the leading platform for millions of growing families and the community who loves them. More than 10 million people shop with Babylist every year, making it the go-to destination for seamless purchasing, trusted guidance and expert product recommendations.
As a modern, AI-forward technology company, Babylist has expanded from a universal registry into a full ecosystem for families - including commerce, health, finances, experiential showrooms and more.
With over $1.4 billion in annual GMV and more than $750M in revenue in 2025, Babylist is building the generational brand in baby and defining what trust looks like in the $235B kids and baby market - helping families feel confident, connected, and cared for at every step.
You can find a list of open positions at www.babylist.com/jobs.
Specialties
- Bridging Online & Offline
- Consumer Internet
- Parenting
- Kids
- Family Tech
- Retail
- Technology
- Content
- and Babies
Company locations
1900 Powell St, Suite 150, Emeryville, California 94608, US
Locations listed on the company profile. These may include offices outside Canada, and not every location is hiring.
Business areas
- E-Commerce
- Health Care
- Baby
- Marketplace
- Internet
- Parenting
- Toys
On LinkedIn
- Followers
- 63,845
- People linked to this company
- 1,269
People who list this company on LinkedIn, not a verified employee count. Figures reflect the saved company profile.
Funding raised
40,650,000 USD
Total reported by Crunchbase, in US dollars. This is funding raised, not company revenue or valuation.
Explore the company
Employer category
Other employer
Estimated from the company profile. This category has not been confirmed by the employer.