Company Description BOOM Media Group provides data validation and enhancement solutions, including real-time data aggregation, email validation, data enrichment, and automated distribution. The company securely aggregates leads from publishers, landing pages, web surveys, and call centers, enabling future data mining, data sales, and analytics. Clients benefit from immediate lead delivery, robust data filtering, and transparent tracking of incoming, unique, delivered, and appended records. BOOM Media Group’s data and data points are highly valued by brokers in industries such as insurance, health insurance, solar, law/tort, energy, and moving services. Guided by a belief that every person is a potential lead regardless of circumstances, the company focuses on helping businesses continue to grow, even in challenging times.
Role Description The Brand Specialist is a full-time, on-site role based in Ottawa, ON. This role is responsible for supporting the development and execution of brand strategies that strengthen BOOM Media Group’s market presence and alignment with client needs. Day-to-day tasks include assisting with brand positioning, creating and refining brand messaging, collaborating with sales and marketing teams on campaigns, and ensuring consistent application of brand guidelines across all channels. The Brand Specialist will monitor brand performance, gather market and customer insights, and contribute to presentations and materials that support business development. The role also involves internal communication to keep teams informed about brand initiatives and ensuring that brand standards are upheld in client-facing interactions.
Qualifications
- Candidates should possess skills in Brand Strategy and Brand Management to support planning, positioning, and long-term brand growth.
- Candidates should possess skills in Branding and Communication to develop clear messaging and maintain consistent visual and verbal identity.
- Candidates should possess skills in Sales and client relationship support to align brand initiatives with revenue goals and market opportunities.
- Strong written and verbal communication skills, with the ability to present ideas clearly to internal teams and external stakeholders.
- Experience in marketing, advertising, or data-driven businesses is an asset, particularly within industries such as insurance, energy, or healthcare.
- Proficiency with common office and collaboration tools (e.g., presentation software, CRM or project management platforms).
- Demonstrated ability to work on-site in a collaborative environment, manage multiple priorities, and meet deadlines.
- Post-secondary education in marketing, communications, business, or a related field, or equivalent relevant experience.
