We’re looking for a talented individual to…
Lead enrollment growth for a commercial demand response program serving mid-sized Ontario buildings. In this senior, hunter-style role, you’ll use your network to engage Class B customers such as retail plazas, big box retailers, mid-sized office buildings, and university campuses. You’ll bring their HVAC capacity into the program and act as the program’s primary market-facing representative with utilities and municipalities.
What you’ll be doing:
- Hunt for and engage senior decision-makers at mid-sized commercial and institutional portfolios, and drive their enrollment in the program.
- Identify and qualify buildings that fit the program profile, focusing effort where it will have the greatest impact.
- Explain demand response and its HVAC-based benefits in clear business terms, and guide each customer to the right enrollment path, either direct or through an aggregator.
- Build a strategic outreach plan and deliver on enrollment targets.
- Own and forecast your pipeline, and report on progress, conversion likelihood, and barriers.
- Be the program’s lead outreach contact with local distribution companies (LDCs) and municipalities, including key account introductions.
- Organize and host lunch and learns, key account breakfasts, webinars, and speaking engagements.
- Follow up on event leads and move them through to enrollment.
- Cover program reporting and client presentations so the team has continuity when others are away.
- Contribute to outreach playbooks, messaging, and training.
- Share market insights and customer feedback to improve program design and outreach strategy.
What you bring:
- 8+ years of experience in demand response, utilities, energy management, commercial real estate, or a related field, with a proven record of business development or strategic account management.
- A technical sales background, which is a must-have.
- Established relationships with senior decision-makers (VP, Director, C-suite) at mid-sized commercial and institutional property owners, such as retail plazas, big box retailers, and universities. Strong relationships with HVAC or refrigeration vendors serving these customers are also valued.
- A strong hunter mindset, with proven success winning multi-site or portfolio commitments through long, multi-stakeholder sales cycles.
- Working knowledge of commercial HVAC systems (rooftop units, chillers, variable air volume systems) to speak credibly with facility and operations teams.
- Knowledge of the Ontario commercial building landscape and of how to identify and target Class B customers.
- Familiarity with Ontario’s electricity sector (IESO programs, LDCs, interval metering), which is a strong asset.
- Pipeline management, forecasting, and reporting skills.
- Executive-level communication and presentation skills, including comfort running events and speaking engagements.
- Technical or business degree, or equivalent experience. Designations such as P.Eng., CEM, PMP, or CET are an asset but not required.
- Located in Toronto, with the ability to attend local events.
Targeted Compensation:
$50-$55/h