Economical Insurance

Economical Insurance is part of Definity.

We make one simple promise to our customers: We'll be there when you need us most. When the unexpected happens, you can count on Economical to take care of the details so you can get on with your life.

Customers are at the heart of everything we do, and our strong and diverse teams rally together to deliver reliable solutions for homes, vehicles, farms, and other complex commercial operations. With brands like Sonnet™ offering a radically simple, digital insurance experience and Petline™ making sure everyone in the household’s looked after, our family of companies helps a million-plus Canadians when they need us most.

A long history of innovation inspires us as we continue on our journey toward becoming a publicly-traded company - we’ve come a long way since we started in 1871! We are truly making history as we speak, being the first national Property and Casualty (P&C) insurer to pursue demutualization.

We are a proud Employer Partner of the Canadian Centre for Diversity and Inclusion (CCDI), focused on making our workplace inclusive and free of prejudice and discrimination.

Economical Insurance includes the following companies: Economical Mutual Insurance Company, Family Insurance Solutions Inc., Sonnet Insurance Company, Petline Insurance Company. ©2019 Economical Insurance. Economical and Economical Insurance are registered trademarks of Economical Mutual Insurance Company. All Economical intellectual property belongs to Economical Mutual Insurance Company. All other intellectual property is the property of their respective owners.