EI Brand Management Group

EI Brands is one of the leading marketers and distributors of juvenile products in Canada. Our products are found in most Canadian homes from coast to coast.

In our more than thirty years in business, we have earned our reputation as one of Canada’s top distributors through our unwavering dedication to delivering high-quality and safe products throughout our extensive network of retailers. EI Brands now proudly oversees and distributes the number one or number two brand in every juvenile product category, firmly establishing our market leadership.

We distribute well-managed brands whose focus on quality is matched by a commitment to environmental sustainability. We work closely with our brands to support the development of new and innovative products that meet the needs of Canadian families not only today, but tomorrow.