High Bar Brands

High Bar Brands, LLC, is the preferred solutions provider to the commercial vehicle industry with our family of iconic brands. Driven by innovation and an entrepreneurial spirit, we strive for total customer satisfaction through our passionate team and superior products.

Our company was born from a partnership between two solution-based brands – Minimizer and Premier Manufacturing – and we've expanded our portfolio by adding Viking Mud Flaps, Dieter's Accessories, Panelite, BettsHD, and Globetech Manufacturing. These iconic brands have proven processes and a customer-centric approach that have forged a special connection with drivers, fleet owners, and maintenance managers across North America. Their feedback is crucial to R&D and has helped our team design and develop numerous patented technologies.

High Bar Brands is renowned for our go-to-market strategies that are catapulted by an incredibly strong distribution network. We pride ourselves on being able to deliver our message of quality and service throughout our distribution network all the way to the end-user.

Employees are afforded best-in-class operations equipment, creating a powerful production facility and an efficient office environment.

High Bar Brands is proud to be a member of the toughest industry. Driven by customer needs, their success is what drives our business.