KAT Media is a full-service marketing agency specializing in trucking companies, truck driver recruitment marketing, and local owner-led businesses. The agency helps clients build strong brands, attract qualified talent, and drive measurable growth through tailored marketing strategies. Team members collaborate closely with business owners and operations leaders to understand their goals and create practical, results-focused campaigns. Working at KAT Media offers the opportunity to contribute directly to clients’ success in dynamic, fast-moving industries.
Role Description
The Marketing Manager is a full-time, on-site role based in Belleville, ON. This position is responsible for planning, executing, and optimizing marketing campaigns for a full portfolio of clients, with a focus on owner-led businesses, trucking organizations, and recruitment marketing initiatives. Your top priority will be managing recruitment advertising campaigns for clients in the transportation industry.. You’ll own the process from planning and deployment through reporting and optimization, while overseeing broader client marketing plans and building strong client relationships.
Pay Range: $55,000 – $65,000
In-Office | Full-Time | Belleville, Ontario
What You'll Do
- Lead recruitment advertising for trucking clients: plan around hiring needs, deploy campaigns, report on performance, and optimize to attract qualified applicants.
- Build and manage campaigns in Indeed, Meta Ads Manager, Google Ads, and other relevant platforms, including targeting, budgets, creative testing, and ongoing adjustments.
- Use Google Analytics 4 (GA4) and platform reporting to track conversions and cost per applicant. Work with clients’ recruiting teams to understand applicant quality and hiring outcomes.
- Oversee broader client marketing plans, turning goals into channel recommendations, content calendars, budgets, and coordinated delivery.
- Be a primary client contact. Lead status meetings, present recommendations and results, manage expectations, and follow through on commitments.
- Plan, write, schedule, and publish social media content that reflects each client’s brand and supports campaign goals.
- Brief designers, writers, and other contributors, coordinate client approvals, and check work for accuracy and brand consistency before it goes live.
- Manage vendor relationships, including briefs, quotes, deadlines, budgets, and quality.
- Keep multiple client accounts organized, flag issues early, and bring forward ideas to improve performance.
Who We’re Looking For
- Experience independently planning, launching, and improving digital advertising campaigns, with examples of results you helped achieve.
- Hands-on proficiency with advertising platforms, social media platforms and publishing tools, and GA4 is essential.
- Strong client management and presentation skills. You can explain results clearly and recommend what to do next.
- Clear, persuasive writing and a good eye for content that fits an audience and brand.
- Good judgment with budgets and data, plus the organization to manage competing deadlines and details.
- Confidence coordinating vendors and creative contributors and taking responsibility for delivery.
- Trucking, recruitment marketing, or agency experience is an asset.
Why Join KAT Media?
Established Belleville marketing agency with a long track record.
Own campaigns from the first brief through to measurable results.
Build direct relationships with clients and see how your work supports their growth.
Work across a focused trucking niche and owner-led local businesses.
Put both your creative instincts and analytical skills to work.
Sister company of TruckRight and Kupar with ample opportunities for growth.
