Founding Business Development Representative ( BDR)
- Winnipeg, MB, Canada
Full-time
Applications open in a new tab.
Job details
- Job type
- Full-time
- Apply by
- Posting language
- English
- Posted
Original job description
Products
AP Automation
Bank Reconciliation
Financial Reporting
Platform
AI Agents
Custom Workflows
Enterprise Security
Use Cases
By Workflow
End-to-End AP Automation
Bank Reconciliation at Scale
Faster Month-End Close
Legacy ERP Automation
By Role
CFOs
Controllers
AP Teams
By Industry
Manufacturing
Building Materials
Field Services
By Company Size
Enterprise
PricingAbout
Resources
News
Events
Case Studies
Blog
Support
Log in
Talk to Sales
Back
Founding Business Development Representative ( BDR)
Location
Winnipeg HQ
Type
Full-time
Reports to
Founder & CEO
Compensation
Base plus commission with early-stage equity
Apply
Link copied!
About LayerNext
LayerNext is an AI finance automation platform for mid-market companies. We build computer-use agents that automate accounts payable, bookkeeping, reconciliation, and month-end close. Our agents work directly inside the ERPs and vendor portals finance teams already use, so companies gain automation without a lengthy integration or a system replacement.
The Role
This is our first dedicated sales hire. Until now, sales has been founder-led, and it is working, with our product already in production with paying customers. Now we need someone to own the top of the funnel so we can reach more invoice-heavy mid-market companies like the distributors, manufacturers, and building-materials businesses already getting value from LayerNext.
You will build our target account lists, run outbound, and book qualified meetings that turn into pipeline. You will work shoulder to shoulder with the founder and help shape the sales playbook from the ground up. This is a high-ownership role with a clear path to Account Executive or sales leadership as we grow.
What You'll Do
Send your resume and a few sentences on why this role fits to careers@layernext.ai. If you have a cold email you are proud of, include it. We read every application.
Finance work done by AI.
Products
AP AutomationBank ReconciliationFinancial Reporting
Platform
AI AgentsCustom WorkflowsEnterprise Security
By Workflow
End-to-End AP AutomationBank Reconciliation at ScaleFaster Month-End CloseLegacy ERP Automation
By Role
CFOControllerAP Teams
By Industry
ManufacturingBuilding MaterialsField Services
By Company Size
Enterprise
Integrations
QuickBooks OnlineQuickBooks Desktop
Epicor
New
Microsoft Dynamics 365FieldServioSageNetsuiteSAP
Resources
Case StudiesBlogCompareMedia Kit
Company
AboutNewsEvents
Careers
We're Hiring!
Trust
235 Berry Street,
San Francisco, CA 94158
United States
200-135, Innovation Dr.
Winnipeg, MB, R3T 6A8
Canada
Call : +1 (844) 685 5260
© 2026 LayerNext, Inc.
Privacy Policy
Terms of Service
AP Automation
Bank Reconciliation
Financial Reporting
Platform
AI Agents
Custom Workflows
Enterprise Security
Use Cases
By Workflow
End-to-End AP Automation
Bank Reconciliation at Scale
Faster Month-End Close
Legacy ERP Automation
By Role
CFOs
Controllers
AP Teams
By Industry
Manufacturing
Building Materials
Field Services
By Company Size
Enterprise
PricingAbout
Resources
News
Events
Case Studies
Blog
Support
Log in
Talk to Sales
Back
Founding Business Development Representative ( BDR)
Location
Winnipeg HQ
Type
Full-time
Reports to
Founder & CEO
Compensation
Base plus commission with early-stage equity
Apply
Link copied!
About LayerNext
LayerNext is an AI finance automation platform for mid-market companies. We build computer-use agents that automate accounts payable, bookkeeping, reconciliation, and month-end close. Our agents work directly inside the ERPs and vendor portals finance teams already use, so companies gain automation without a lengthy integration or a system replacement.
The Role
This is our first dedicated sales hire. Until now, sales has been founder-led, and it is working, with our product already in production with paying customers. Now we need someone to own the top of the funnel so we can reach more invoice-heavy mid-market companies like the distributors, manufacturers, and building-materials businesses already getting value from LayerNext.
You will build our target account lists, run outbound, and book qualified meetings that turn into pipeline. You will work shoulder to shoulder with the founder and help shape the sales playbook from the ground up. This is a high-ownership role with a clear path to Account Executive or sales leadership as we grow.
What You'll Do
- Research and build target account lists of invoice-heavy mid-market companies, often running legacy finance systems
- Run outbound across email, LinkedIn, and phone to book qualified meetings with controllers, CFOs, and finance leaders
- Qualify inbound interest from our marketing and product-led channels
- Learn the product deeply enough to speak credibly to a finance buyer about their AP and close pains
- Keep CRM and pipeline data clean, current, and useful
- Test messaging, sequences, and channels, then double down on what works
- Partner with the founder to sharpen our ICP, positioning, and overall playbook
- 1 to 3 years in a BDR, SDR, or similar outbound role, ideally in B2B SaaS
- A track record of hitting or beating meeting and pipeline targets
- Strong written and verbal communication. You can write a cold email someone actually replies to
- Comfortable learning a technical product and explaining it in plain language
- Self-directed and energized by the ambiguity of an early-stage startup
- Hands-on experience with a CRM such as HubSpot or Salesforce
- Experience selling to finance, accounting, or operations buyers
- Familiarity with ERPs, accounting software, or fintech
- You have been an early sales hire before and want to do it again
- Competitive base plus uncapped commission
- Meaningful early-stage equity
- Direct mentorship from a serial founder who has built and sold companies
- A short, clear path to Account Executive or sales leadership
- A product already in production with paying customers
Send your resume and a few sentences on why this role fits to careers@layernext.ai. If you have a cold email you are proud of, include it. We read every application.
Finance work done by AI.
Products
AP AutomationBank ReconciliationFinancial Reporting
Platform
AI AgentsCustom WorkflowsEnterprise Security
By Workflow
End-to-End AP AutomationBank Reconciliation at ScaleFaster Month-End CloseLegacy ERP Automation
By Role
CFOControllerAP Teams
By Industry
ManufacturingBuilding MaterialsField Services
By Company Size
Enterprise
Integrations
QuickBooks OnlineQuickBooks Desktop
Epicor
New
Microsoft Dynamics 365FieldServioSageNetsuiteSAP
Resources
Case StudiesBlogCompareMedia Kit
Company
AboutNewsEvents
Careers
We're Hiring!
Trust
235 Berry Street,
San Francisco, CA 94158
United States
200-135, Innovation Dr.
Winnipeg, MB, R3T 6A8
Canada
Call : +1 (844) 685 5260
© 2026 LayerNext, Inc.
Privacy Policy
Terms of Service
More about this job
Responsibilities
Build target account lists and conduct outbound outreach through email, LinkedIn, and phone to book qualified meetings with finance leaders. Qualify inbound leads, maintain accurate CRM and pipeline data, test sales messaging, and work with the founder to develop the sales playbook.
Requirements
The role seeks 1–3 years of experience in a BDR, SDR, or similar outbound position, ideally in B2B SaaS, with a record of meeting or exceeding sales targets. Candidates should communicate effectively, learn and explain technical products, work independently in an early-stage environment, and have hands-on experience with a CRM such as HubSpot or Salesforce.
Skills
- Outbound Sales
- Account Research
- Lead Generation
- Email Outreach
- LinkedIn Outreach
- Phone Prospecting
- Lead Qualification
- Pipeline Management
- CRM Management
- Sales Messaging
- Written Communication
- Verbal Communication
- Product Knowledge
Benefits
- Uncapped Commission
- Early-Stage Equity
- Founder Mentorship
- Career Advancement
Visa sponsorship
Not detected in the job text
Categories
- Sales
- Finance & Accounting
- Technology
- Software
Keywords
- Business Development Representative
- BDR
- SDR
- B2B SaaS
- Outbound Sales
- Target Account Lists
- Lead Generation
- Email Outreach
- Phone Prospecting
- Qualified Meetings
- Pipeline
- CRM
- HubSpot
- Salesforce
- Finance Buyers
- Accounts Payable
- Accounting
- ERP
- Fintech
- Invoice Automation
- Bank Reconciliation
- Month-End Close
- Mid-Market Companies
- Sales Playbook