Sr. Key Account Manager – CPG / Major Retail
Greater Toronto Area | Consumer Packaged Goods
Base Salary: $135,000–$145,000, dependent on experience, plus strong bonus potential
We are partnering with a growing and entrepreneurial organization within the CPG industry that has established a strong presence in the Canadian market and continues to deliver against ambitious growth objectives.
The Canadian business offers the best of both worlds: the resources, brands and capabilities of a broader organization combined with a lean, agile and highly collaborative local team. Employees have strong visibility across the business, direct access to senior leadership and the opportunity to make a meaningful impact on both customer strategy and overall company performance.
This is an excellent opportunity for an up-and-coming CPG sales professional who has gained experience working with Loblaw or Walmart and is ready to take the next step into greater account ownership, customer responsibility and commercial leadership. We are also interested in current Key Account Managers with Loblaw or Walmart experience who are open to opportunities within the targeted salary range.
Do you have a strong foundation in account management but want an opportunity to accelerate your career by thinking and operating more like a GM? This role provides the visibility and information needed to understand and manage a detailed customer P&L, along with the autonomy and accountability to build plans, evaluate opportunities and make informed business decisions. It is an opportunity to own more of the business, influence decisions and directly impact commercial results.
The Opportunity
Working directly on the Loblaw business, you will take significant ownership of this important customer and help develop and execute strategies that drive sales, profitability and sustainable growth.
This is much more than simply managing the day-to-day account. You will be expected to think and operate like a GM of the business, with visibility into a detailed customer P&L and the autonomy to assess opportunities, build plans and make sound commercial decisions.
Key responsibilities will include:
- Developing and executing the Loblaw customer and account strategy
- Building strong relationships with key Loblaw stakeholders
- Managing sales performance and taking meaningful P&L ownership
- Leading annual planning, forecasting and account objectives
- Managing promotional programs and trade investment
- Identifying opportunities to grow sales, distribution and market share
- Developing customer-specific merchandising and promotional programs
- Preparing and leading customer business reviews and scorecards
- Monitoring sales, financial and customer KPIs and recommending actions
- Utilizing syndicated and customer-specific data to develop fact-based selling presentations
- Working cross-functionally with Marketing, Sales Planning, Supply Chain and eCommerce
- Identifying new opportunities and developing plans to continue growing the business
- Bringing an entrepreneurial mindset, commercial rigour and ownership mentality to the account
What We're Looking For
We are particularly interested in candidates with:
- Approximately 3–5 years of progressive CPG sales/account management experience
- Direct experience supporting or calling on Loblaw strongly preferred
- Strong Walmart experience will also be considered
- A solid understanding of the Canadian grocery/mass retail environment
- Experience with forecasting, promotions, trade spend and customer planning
- Strong analytical and presentation capabilities
- The ability to turn data and insights into compelling customer recommendations
- A track record of delivering against sales objectives
- Strong communication, organizational and relationship-building skills
- A hands-on, collaborative and entrepreneurial approach
- The ambition and capability to take on significantly greater account responsibility
Why Consider It?
This is an opportunity to join a business that combines growth, stability and an entrepreneurial culture. The Canadian team is lean enough that strong performers can have real visibility and influence, while still having access to the resources and support of a broader organization.
The environment will appeal to someone who enjoys autonomy, accountability and being close to the business, rather than operating within multiple layers of a large corporate structure.
Most importantly, this role provides the opportunity to move beyond simply supporting an account and take meaningful ownership of the customer, commercial strategy and results.
For a CPG sales professional who has performed well and is ready for more, this could be an excellent opportunity to accelerate your development and position yourself for continued advancement in account leadership.
