🚀 Opportunité de Carrière – " Product Marketing Specialist’’ 🚀
Mykad is a professional services firm specializing in strategic consulting, digital transformation, and operational support in information technology. We help organizations optimize their business processes, improve performance, and successfully deliver high-value technology initiatives. Our expertise also includes the implementation, integration, and optimization of leading-edge solutions to enhance collaboration and organizational efficiency. Through a rigorous, collaborative, and results-driven approach, we help our clients achieve sustainable objectives in an ever-evolving environment. At Mykad, we are always looking for passionate professionals who are ready to take on exciting challenges and contribute to large-scale initiatives. We offer a dynamic environment that promotes professional growth, continuous learning, and collaboration. Driven by a culture of innovation and impact, our team is committed to creating value for our clients while actively contributing to digital transformation and sustainable growth.
Position Title:
Product Marketing Specialist
Industry Sector:
Environmental Technologies and Water Treatment
Role Summary:
The Product Marketing Specialist plays a key role in supporting the marketing and commercialization of innovative environmental technology and water treatment solutions. Working closely with cross-functional teams, the incumbent contributes to content development, product positioning, digital marketing initiatives, and event coordination. This role helps ensure that technical solutions are effectively communicated to customers through compelling messaging and consistent brand representation. Success in this role requires strong communication skills, a customer-centric mindset, and the ability to collaborate across multiple teams and regions.
Key Responsibilities
- Develop and maintain marketing content, including collateral materials, brochures, presentations, case studies, sales tools, videos, and technical documentation;
- Support the development of product positioning and messaging by translating complex technical capabilities into customer-focused value propositions;
- Assist with digital marketing initiatives across key channels, including social media and company websites;
- Develop and manage brand-aligned social media content;
- Maintain accurate and up-to-date product information across digital platforms;
- Support the planning and execution of trade shows, conferences, and marketing events;
- Provide logistical and content support to ensure a consistent and impactful brand presence during events;
- Collaborate with corporate and regional teams in support of marketing event activities;
- Contribute to brand awareness initiatives through consistent messaging, content development, and cross-channel marketing efforts;
- Work closely with product management, engineering, application management, sales, and marketing teams to support the execution of marketing strategies;
- Develop marketing recommendations based on customer needs, preferences, and business challenges;
- Support the successful market introduction and promotion of technology solutions.
Profile Sought
- Working knowledge of product marketing principles, go-to-market processes, and digital marketing channels within a B2B environment;
- Knowledge of brand management, content development, and event coordination practices;
- Familiarity with water treatment, environmental technologies, or related industrial sectors;
- Strong written and verbal communication skills;
- Ability to develop compelling content across multiple formats, including collateral materials, presentations, case studies, and digital assets;
- Proficiency with Google Suite;
- Experience with social media management;
- Experience with marketing automation platforms;
- Strong ability to collaborate effectively with cross-functional and regional teams;
- Ability to manage multiple priorities simultaneously;
- Proactive, organized, and detail-oriented approach;
- Customer-focused mindset with the ability to understand customer needs and challenges;
- Ability to build and maintain strong organizational relationships;
- Strong collaboration and teamwork skills.
Mykad is firmly committed to fostering inclusion and diversity within its organization. We strive to create a healthy, accessible, and rewarding work environment where every employee can contribute uniquely to the collective success of the company.
As an employer committed to employment equity, Mykad actively encourages applications from individuals from all backgrounds and communities.
The use of the masculine form in this document is intended solely to simplify reading and carries no discriminatory intent.