Company Description Natura Market is a Canadian e-commerce retailer specializing in healthy foods and natural personal care products from leading and emerging brands. The company focuses on dietary lifestyles such as Paleo, Whole30, Keto, Gluten Free, and Plant Based, making it easier for consumers to discover and shop according to their preferences and needs. As an online-first business, Natura Market is committed to a seamless digital shopping experience, reliable service, and curated product selection. Team members contribute directly to helping customers make informed choices about better-for-you products and wellness-focused living.
Role Description The Ecommerce Marketing Manager is a full-time, on-site role based in Mississauga, ON. This role is responsible for planning and executing digital marketing initiatives that drive traffic, conversion, and customer retention for Natura Market’s online store. Day-to-day activities include managing ecommerce campaigns, optimizing product pages and promotional content, coordinating with merchandising and operations teams, and monitoring performance across channels such as email, paid media, and social. The Ecommerce Marketing Manager analyzes data to identify growth opportunities, oversees marketing calendars and project timelines, and ensures brand consistency across all customer touchpoints. This role also involves testing new marketing strategies, collaborating on content and creative, and reporting on results to leadership.
Qualifications
- Candidates should possess strong Analytical Skills to interpret ecommerce metrics, customer behavior, and campaign performance.
- Candidates should possess E-Commerce expertise, including experience with online merchandising, conversion optimization, and digital customer journeys.
- Candidates should possess Marketing Strategy skills to develop, implement, and refine multi-channel marketing plans aligned with business goals.
- Candidates should possess Project Management capabilities to coordinate campaigns, manage timelines, and collaborate effectively with cross-functional teams.
- Candidates should possess Sales-oriented skills to support revenue growth initiatives, promotional planning, and customer acquisition and retention efforts.
- Relevant experience with marketing and analytics platforms (e.g., Google Analytics, advertising dashboards, email marketing tools, and ecommerce platforms) is beneficial.
- Bachelor’s degree in Marketing, Business, or a related field, or equivalent practical experience, is preferred.
- Strong communication skills, attention to detail, and the ability to work in a fast-paced, on-site environment are important for success in this role.
