ABOUT NO DAYS WASTEDNo Days Wasted is a recovery and wellness CPG brand built on one idea: give people more time, and more good days. We sell across three channels that feed each other, direct-to-consumer, Amazon, and retail, and we are profitable, bootstrapped, and growing fast.
We believe the only durable moat in our category is brand. Products can be copied and ads can be outspent. What no competitor can copy is people knowing our name and searching for it. So the whole company is oriented around one thing: growing the number of people who know and search for No Days Wasted. This role builds the half of that brand that happens in the real world.
THE ROLEWe are hiring a hands-on brand builder to own our community and our on-the-ground presence, and to turn both into content, data, and demand. This is not a desk job and it is not pure social media. You will be at events, building an ambassador community, and capturing what happens so the rest of the team can amplify it. You will sit with our Growth Marketing Manager, who owns the DTC funnel and retention, and our Brand and Content Lead, who owns the content engine and creators. You are the third piece: the in-person brand and the community they do not cover.
WHAT YOU'LL OWN• Community: Build and run our consumer community from the ground up, ambassadors, run clubs, brand tribes, and the DMs-and-comments relationship. Turn customers into advocates who bring their friends. This is currently unowned, and it is yours to build.
• Field and experiential: Own our on-the-ground brand, events, pop-ups, sampling, activations, and partnerships in Toronto and beyond. You run them end to end, from run-of-show to execution, and you make them feel like us.
• Digital amplification and capture: Turn every event and community moment into two things, content that feeds our content engine, and first-party data (signups, emails) that feeds our CRM. You are the person on the brand side who watches whether this work is actually growing search for our name. This is brand-building you can measure.
WHAT SUCCESS LOOKS LIKEFirst 90 days: Map the community and event calendar, take over the existing ambassador program, run your first activations with content and data capture built in, and stand up simple tracking so we can see branded search and event-driven signups moving.
6 to 12 months: An active, growing ambassador community, a repeatable experiential calendar, a steady stream of field content and captured leads feeding the team, and a visible lift in how many people search for us by name.
WHO YOU ARE• From CPG or a consumer brand: You have actually built community and run experiential and events, not just posted online.
• A self-starter who gets things done: You do not wait to be told. You spot what needs to happen, make the plan, and execute it. Type A in the best sense, high standards and a real bias to action, but calm and steady, not high-strung. You bring order to a busy room instead of adding to the noise.
• An owner, not a renter: You treat the budget and the brand like your own. When you take something on it gets done, and nobody has to chase you or press you to finish it. You are comfortable with ambiguity and happy building from scratch in a lean, bootstrapped company where there is no big team to hide behind.
• Extroverted, organized, hands-on: You can run an activation end to end and walk away with great content and clean data, and you are comfortable being the face in the room.
• Resourceful and scrappy: You find a way. You would rather run a great event on a modest budget than wait for a perfect one, and you sweat the details that make it feel premium anyway.
• Digitally fluent and comfortable with numbers: You understand how in-person work builds online demand, and you will track branded search, signups, and engagement rather than going on vibes.
• A builder: You want to build a community from scratch, not inherit and maintain one.
• Toronto-based: You want to be in-office and in the field with the team.
IDEAL PREVIOUS EXPERIENCEWellness, functional, or food and beverage category experience; ambassador or creator community building; a good eye for content and comfort capturing it yourself; and any experience tying experiential work back to a measurable outcome. 3-5 years marketing experience.
YOU'RE NOT A FIT IFYou are a pure social-media manager or content creator who has never run a real-world program, you need constant direction or a big team around you to get moving, you need everything to live on a dashboard, or you can't connect your work to a number.
COMPENSATION AND BENEFITS• Salary: $80,000 to $90,000 CAD, depending on experience.
• Health: Extended health benefits, including medical, dental, and vision.
• Product: No Days Wasted product for personal useyou can use, plus early access to everything we launch.
• Growth: A clear path to grow as our marketing team and the company scale. You will build the playbook, not inherit one.
• Ownership: You build and own your lane from day one, not a slot in someone else's plan.
• Team and culture: A tight, in-office Toronto team and an active, wellness-minded culture. We practice what we sell.
HOW TO APPLYEmail
[email protected], and send a short video with your application.
