Company: Noble First Aid and CPR
Location: Greater Toronto Area (GTA), Ontario
Position Type: Full-Time (Permanent)
Work Arrangement: Field / Hybrid
Department: Corporate Business Development & Growth
- Reports To: Project Director
About Noble First Aid and CPR
Noble First Aid and CPR is an Ontario-based, WSIB-approved training provider offering comprehensive First Aid, CPR, AED, and Basic Life Support (BLS) certification courses.
We serve individuals, businesses, and organizations through scheduled classroom sessions, private group bookings, and on-site workplace training. We are committed to delivering professional instruction, convenient training options, and an exceptional customer experience while helping individuals and organizations meet workplace safety requirements and develop essential life-saving skills.
Job Overview
We are seeking a results-driven Manager, Partnerships & Corporate Accounts to drive B2B business development, establish institutional partnerships, and grow corporate training revenue across the Greater Toronto Area.
The primary focus of this role is to convert corporate and institutional partnerships into confirmed training bookings, enrolled participants, billed revenue, and recurring annual business.
The successful candidate will be responsible for identifying new business opportunities, negotiating corporate agreements, acquiring institutional accounts, and ensuring signed partnerships translate into actual training sessions and revenue.
Target Market & Industries
The role will focus on developing partnerships and corporate accounts across the following sectors:
- Education & Academia: Career colleges, public and private colleges, universities, secondary schools, vocational and trade schools.
- Childcare & Youth Services: Licensed childcare centres, daycare networks, home childcare agencies, summer camps, and youth organizations.
- Non-Profits & Community Organizations: Non-profit agencies, community service organizations, homeless shelters, food banks, religious institutions, and settlement agencies.
- Industrial & Logistics: Manufacturing facilities, warehouses, logistics and distribution centres, construction companies, general contractors, and trade unions.
- Corporate & Hospitality: Corporate offices, technology companies, property management firms, hotels, event venues, retail chains, and grocery businesses.
- Fitness, Recreation & Security: Fitness centres, gyms, aquatic facilities, swim schools, sports academies, private security firms, and event security providers.
- Healthcare & Clinical Services: Retirement residences, assisted living facilities, dental clinics, optometry and physiotherapy practices, and medical service providers.
Key Responsibilities1. Business Development & Account Acquisition
- Proactively identify and approach decision-makers, including HR Directors, Health & Safety Managers, College Deans, Operations Leads, and Non-Profit Executive Directors.
- Execute outbound sales activities through cold calling, LinkedIn outreach, email campaigns, and in-person visits.
- Identify and develop new corporate and institutional business opportunities across the GTA.
- Respond to Requests for Proposals (RFPs) and corporate vendor tenders with competitive proposals.
2. Corporate Partnerships & Contract Negotiation
- Develop and execute Master Service Agreements (MSAs), preferred-vendor agreements, and annual institutional service contracts.
- Negotiate pricing structures, minimum group sizes, booking tiers, and cancellation policies.
- Establish agreements that generate consistent training bookings and recurring business.
- Build and maintain strong relationships with corporate and institutional partners.
3. Partnership Activation & Revenue Generation
- Convert signed agreements into confirmed, delivered, and paid training sessions within 30 days of contract signing.
- Coordinate with academic partners to integrate registration portals into their LMS and student orientation processes.
- Secure training dates and participant enrolments through institutional partnerships.
- Coordinate with corporate HR and Operations teams to schedule staff training according to their business requirements.
- Ensure strong participant enrolment and attendance across scheduled training sessions.
4. Account Management & Recertification
- Build long-term relationships with existing corporate and institutional clients.
- Develop certification renewal tracking systems to monitor employee certification expiry dates.
- Proactively coordinate recertification and renewal bookings.
- Identify opportunities to expand existing accounts and generate repeat business.
Key Performance Indicators (KPIs)
Performance will be measured through tangible business outcomes, including:
- Billed & Collected Revenue: Total invoiced revenue generated through corporate and institutional accounts against quarterly targets.
- Paid Seat Volume: Number of students and employees trained and billed per month.
- Account Activation: Percentage of newly signed accounts generating billed training sessions within 30 days.
- New Business Acquisition: Number of new corporate and institutional partnerships secured.
- Client Retention & Renewals: Percentage of existing partner accounts returning for annual training and recertification.
Candidate Profile & Qualifications
- Experience: 3–6+ years of experience in B2B business development, institutional sales, or corporate training sales in Ontario.
- Sales Performance: Proven track record of achieving or exceeding sales targets and generating business revenue.
- Business Development: Strong ability to identify prospects, build sales pipelines, acquire new accounts, and close deals.
- Communication: Excellent communication, presentation, negotiation, and relationship-building skills.
- Industry Knowledge: Familiarity with Ontario WSIB First Aid Regulation 1101 and workplace First Aid, CPR, and AED certification requirements is an asset. Training will be provided.
- Mobility: Valid Ontario driver's licence and access to a reliable vehicle for in-person meetings and client visits across the GTA and surrounding regions.
Compensation & Benefits
- Base salary commensurate with B2B business development experience.
- Attractive commission and bonus structure directly linked to invoiced revenue and trainee seat volume.
- Career advancement opportunities into senior commercial leadership roles as the business and corporate account portfolio grow.
