Company Description
PathSeekers is a marketing consulting and digital marketing company that helps businesses grow through effective, innovative strategies. The team of experienced professionals delivers results-driven campaigns for clients across diverse industries, focusing on measurable impact and revenue growth. PathSeekers takes a personalized approach, collaborating closely with each client to understand their business, target audience, and goals. Services range from market research and brand positioning to social media, email, and content marketing, all tailored to specific client needs. The company values excellence, integrity, and long-term client success in every engagement.
Role Description
The Student Content Creator is a part-time, hybrid role based in Toronto, ON, with flexibility for some work from home. This role involves creating engaging written, visual, and short-form video content for social media, blogs, and other digital channels that support PathSeekers’ marketing campaigns. The Student Content Creator will assist in brainstorming content ideas, drafting posts, capturing on-site photos or videos, and repurposing existing materials for different platforms. Daily tasks include following brand guidelines, collaborating with marketing team members, scheduling and updating content calendars, and monitoring basic engagement metrics. The role also includes light research on industry topics, trends, and competitor content to inform creative concepts.
Qualifications
- Currently enrolled in or recently completed a post-secondary program in marketing, communications, media, or a related field (or equivalent practical experience).
- Ability to create clear, engaging written content (e.g., social posts, short articles, captions) and adapt tone to different audiences.
- Basic skills in social media content creation and familiarity with platforms such as Instagram, TikTok, LinkedIn, and YouTube.
- Comfort with creating or shooting content.
- Strong research skills to gather information on marketing topics, trends, and audience interests.
- Attention to detail and basic editing/proofreading abilities to ensure accuracy and consistency.
- Reliable time management skills and the ability to meet deadlines in a part-time, hybrid work environment.
- Interest in digital marketing and willingness to learn about content marketing, analytics, and campaign best practices.
Benefits
- Learn fast with hands-on work from day one
- Pay upto $23/hours
