Dreaming of a career in beauty?
You’re curious, creative and eager to learn. You love beautiful brands, amazing products and seeing a great idea come to life? You want to grow, make an impact and have fun along the way.
We’d love to meet you.
JOB DESCRIPTION: JUNIOR MARKETING BRAND MANAGER
Reporting to the Senior Brand Manager, the Junior Brand Manager supports the development, implementation and execution of marketing initiatives and activities for our Beauty and Fragrances brands. This hands-on role is a great opportunity for an early-career marketer to learn brand management in the luxury cosmetics and fragrance industry, working closely with our Sales teams and our retail partners to ensure our products resonate with current and potential customers.
JUNIOR BRAND MANAGER ROLES & RESPONSIBILITIES, but not limited to:
1. Marketing, launches & Promotional activities
· Manage an assigned portfolio of Beauty and Fragrance brands, taking ownership of day-to-day brand activities and marketing execution while reporting to and working under the guidance of the Senior Brand Manager.
· Lead and coordinate all digital marketing activities across the entire brand portfolio, including social media, digital campaigns, e-newsletters and other online initiatives, ensuring consistency with each brand’s strategy and positioning.
· Support the Senior Brand Manager in all aspects of the marketing development for our Beauty and Fragrances Brands.
· Help translate the Brand strategies into practical marketing and animation tools adapted for the Canadian market, with the right approach, timing and level of support.
· Contribute to the development and execution of strategic marketing plans to achieve sales targets, gain market share and build brand awareness.
· Support the definition of Marketing strategies per retailer and trade channel (B&M / Digital).
· Be creative by proposing ideas and helping develop exclusive and strategic animations that include all facets of the trade plan (promotion mechanics, media adaptation, gifts, trials, visual merchandising elements, contests, etc.).
· Help Senior brand manager prepare marketing presentations for each retailer to present plans and calendars.
· Keep track of all marketing initiatives and strategies (launches, promotions, animations and retailer plans), maintaining an organized, up-to-date follow-up of calendars, status and results.
· Communicate all information to the Sales teams on time to ensure perfect store-level execution.
· Monitor competitors and pricing evolution, and update follow-up reports & pricing on products (Novelties, basics, sets, etc.) as needed.
2. Product Catalogue Management & Forecast:
· Support Product assortment optimization for skin care, make up and fragrances.
· Work closely with Planners on forecast accuracy and inventory management, both basic and POP (order flow).
· Coordinate and prepare regular monthly meetings with the team and all departments to review marketing planning, sales results and actual expenses, and follow up on action plans.
3. Merchandising:
· Prepare and share guidelines with the sales team to ensure merchandising and planograms executed at store level are in line with the brand directives.
4. Reporting & Data Management
· Help prepare Business Review presentations for top management.
· Compile monthly results, performance and marketing execution pictures for the Senior Brand Manager and top management.
5. Key contact
· Act as a day-to-day contact for internal teams and support the Senior Brand Manager in communications with the brand owner.
Junior Brand Manager profile
· An energetic, dynamic, resourceful and action-oriented Marketing professional with 1 to 3 years’ experience in marketing, ideally in the luxury cosmetics and/or fragrances category (relevant internships considered).
· A passion for beauty and fragrance brands and a strong eagerness to learn and grow in brand management.
· University degree in Marketing, Business Administration or a related field; first experience supporting a brand, trade marketing or retail marketing activities is an asset.
· Proactive attitude with strong analytical skills and great attention to detail.
· Very well organized, with the ability to manage multiple projects, priorities and deadlines at the same time.
· Excellent listening and presentation skills.
· Excellent written and verbal communication skills.
· Ability to work effectively in a fast-paced, dynamic environment and a team player.
· Diplomatic and collaborative with all business partners and internal teams involved.
· Good problem-solving abilities, agile and able to adapt to changing priorities.
· Strong interpersonal skills
· Languages:
· English and French
