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Pure Fishing

Sporting Goods Manufacturing · Canada

Website

About Pure Fishing

Pure Fishing is a collection of the world's best known fishing brands focused on meeting the needs of modern anglers.

Industry
Sporting Goods Manufacturing
Company size
1,001-5,000 employees
Headquarters
Columbia, SC
Company type
Public Company

With operations in 19 countries and a dedicated workforce conversant in 28 languages, Pure Fishing is the leading global provider of fishing tackle, lures, rods and reels with a portfolio of brands that includes Abu Garcia, Berkley, Fenwick, Frabill, Penn, Pflueger, Plano, Shakespeare, SpiderWire, Stren, and Ugly Stik. We are a passionate team dedicated to creating memorable experiences by helping anglers everywhere have more fun catching more fish.

Our Commitment to Excellence at Pure Fishing:

At Pure Fishing, we are committed to more than just making world-class fishing gear. We are dedicated to creating a positive impact on our employees, customers, communities, and the environment. Our promise is to:

Empower Our Team: We foster a culture where every voice is valued and innovation thrives.

Sustainability: We’re dedicated to preserving our waters and wildlife for future generations.

Customer-Centric Innovation: Our focus is on continuously improving to meet the evolving needs of anglers.

Together, we’re building a future where passion and purpose come together. Join us in our commitment to excellence, every day.

Company locations

  • 7 Science Ct, Columbia, SC 29203, US

Locations listed on the company profile. These may include offices outside Canada, and not every location is hiring.

Business areas

  • Consumer Goods
  • Sporting Goods
  • Retail
  • Manufacturing

On LinkedIn

Followers
45,587
People linked to this company
1,736

People who list this company on LinkedIn, not a verified employee count. Figures reflect the saved company profile.

Funding raised

750,000,000 USD

Total reported by Crunchbase, in US dollars. This is funding raised, not company revenue or valuation.

Employer category

Other employer

Estimated from the company profile. This category has not been confirmed by the employer.