About the Role
One of our clients is seeking an experienced Partner Enablement & Operations Manager to build and manage the operational framework supporting its franchise and channel partnership business.
This role will bring together partner sourcing, lead generation, data enrichment, revenue operations, and partner enablement to create a scalable and measurable channel sales function.
You will own the systems, processes, metrics, and operating rhythms that drive partner acquisition, improve lead flow, strengthen CRM data quality, and optimize collaboration across sales and partner teams.
This is a high-impact opportunity for someone who combines strong operational expertise with technical proficiency and enjoys building scalable processes in a fast-paced, evolving environment.
Key Responsibilities
1. Partner Sourcing & Recruitment
- Design and manage automated outbound workflows to identify, evaluate, and recruit high-potential channel partners.
- Leverage B2B databases, partner networks, web scraping tools, and data intelligence platforms to build targeted partner pipelines.
- Develop partner sourcing strategies aligned with business growth objectives.
2. Lead Generation & Pipeline Optimization
- Identify and resolve pipeline bottlenecks across the Go-to-Market (GTM) technology stack.
- Build cross-company data matrices using partner ecosystem platforms to improve co-selling opportunities.
- Optimize partner-sourced lead generation, lead flow, and revenue alignment.
- Monitor channel performance and identify opportunities to improve conversion rates.
3. Partner Data Management & Enrichment
- Evaluate partner database health, data accuracy, and completeness.
- Develop automated data enrichment engines and waterfall workflows.
- Ensure accurate firmographic data is integrated and synchronized with Salesforce CRM.
- Establish data governance processes to maintain data quality and consistency.
4. Partner Operations & Systems Management
- Audit and monitor the end-to-end Go-to-Market lifecycle.
- Design and optimize a unified Partner Relationship Management (PRM) and CRM architecture.
- Automate partner lead distribution, tracking, attribution, and payout processes.
- Develop dashboards, reporting frameworks, and operational SOPs.
- Establish a consistent business operating rhythm through performance reviews, metrics, and reporting.
5. Cross-Functional Collaboration
- Work closely with Sales, Partnerships, Marketing, and Revenue Operations teams.
- Drive alignment across teams and stakeholders without relying on direct reporting authority.
- Identify operational gaps, prioritize initiatives, and independently drive improvements.
- Ensure that systems and processes are adopted effectively across the organization.
Required Skills & Qualifications
- Strong hands-on experience with Salesforce and Tableau (mandatory).
- Experience in Partner Operations, Revenue Operations, Sales Operations, Channel Operations, or GTM Operations.
- Strong understanding of CRM architecture, PRM platforms, and partner ecosystem management.
- Experience building automated outbound workflows and partner sourcing processes.
- Familiarity with B2B databases, web scraping tools, and data enrichment platforms.
- Knowledge of lead routing, lead attribution, pipeline management, and partner payout automation.
- Strong data analysis and reporting capabilities.
- Experience developing operational dashboards, SOPs, and performance measurement frameworks.
- Excellent problem-solving, stakeholder management, and communication skills.
Ideal Candidate Profile
- A highly organized and data-driven professional with strong operational discipline.
- Comfortable working in ambiguous environments and managing multiple priorities.
- Someone who takes ownership, identifies gaps proactively, and drives solutions independently.
- Capable of building processes and systems that teams consistently adopt and use.
- Strong cross-functional collaborator who can influence stakeholders and drive alignment.
- A strategic thinker with a hands-on approach to execution and continuous improvement.
