About the Role
We are looking for an energetic, well-connected and highly proactive Business Development Manager to
help grow the pipeline for BNext AI, an AI adoption program helping established small and medium-sized
businesses identify practical opportunities to adopt AI and improve their operations.
You will work closely with the Sales Lead to build and manage the sales pipeline, from identifying
prospective businesses and creating initial interest through discovery, follow-ups, conversion and a smooth
transition into the program.
This is a hands-on role for someone who enjoys meeting business owners, attending events, building
relationships, making calls and creating new business opportunities. We are looking for someone who
takes ownership, works collaboratively and stays engaged until an opportunity is successfully converted.
What You’ll Do
- Identify and prospect businesses that fit BNext AI’s target customer profile.
- Generate new opportunities through cold calling, LinkedIn, email campaigns, referrals, networking
and community outreach.
- Attend business events, conferences, association meetings and networking opportunities across
Brampton, Mississauga and the GTA.
- Build relationships with business owners, industry associations, chambers, community organizations
and ecosystem partners.
- Leverage your network to open doors and connect with relevant decision-makers.
- Conduct initial conversations to understand prospects’ needs and potential fit, working closely with
the Sales Lead to progress opportunities through the sales journey.
- Follow up consistently and ensure opportunities continue moving through the pipeline.
- Maintain accurate and current information on leads, conversations, next steps and follow-ups in the
CRM/pipeline.
- Once a company joins the program, support continuity in the relationship and a smooth transition
into the delivery team, while keeping visibility on the client’s journey and flagging areas where Sales
should re-engage.
Requirements
Qualifications & Experience
- Bachelor’s degree or higher qualification (including a postgraduate degree/MBA) in Business,
Marketing, Communications or a related field. Equivalent relevant professional experience may also
be considered.
- 5+ years of relevant experience in business development, B2B sales, partnerships, lead generation
or a related client-facing role.
- Based in Brampton or Mississauga, with strong familiarity with the local business community.
- Proven experience in prospecting, generating qualified leads, building and managing a sales
pipeline, progressing opportunities and successfully converting prospects into clients/customers.
- Brings an existing network of business owners, SMBs, decision-makers and/or business associations
in Brampton, Mississauga and the broader GTA, with the ability to leverage these relationships to
create new opportunities. Strongly preferred.
- Experience building relationships and working with industry associations, chambers, business
networks and ecosystem partners is preferred.
- Comfortable with cold calling, outbound prospecting, networking and representing an organization
at business events.
- Experience using Zoho or other CRM systems, along with current digital tools and technologies for
lead generation, prospecting, outreach, follow-up and conversion.
- Strong communication and relationship-building skills, with disciplined and persistent follow-up to
keep opportunities moving.
- A self-starter who takes ownership, creates opportunities rather than waiting for leads, and is
comfortable working independently while collaborating closely with the team.
- Comfortable working toward clear business development targets and being accountable for pipeline
generation, progression and conversion.
- Ability to understand business challenges at a high level and identify potential opportunities.
- Strong interest in AI and its potential to transform businesses, with curiosity and willingness to
learn; prior AI experience is an asset.
Benefits
How Success Will Be Measured
Success in this role is about creating and progressing meaningful business opportunities, not simply the
number of calls or emails made.
Key measures include:
- Qualified discovery meetings and opportunities generated.
- Quality and health of the sales pipeline, including consistent progression of opportunities.
- Consistency and effectiveness of follow-ups.
- Referral relationships and community channels developed.
- Companies successfully converted into BNext AI participants and contribution toward filling cohorts.
- Quality of handovers, accuracy of pipeline information and contribution to a positive client journey.
