Behind every successful campaign is someone asking better questions. Who are we trying to reach? What do they care about? Where can we connect with them most effectively? What can the data tell us?
If you're naturally curious, enjoy solving problems, and like to turn analytics into action, this may be the role for you.
Trampoline is looking for a Media Associate to join our growing Media team. This role offers the opportunity to gain hands-on experience across research, planning, buying, campaign execution, optimization, and reporting while working on an exciting mix of local, regional, and national clients.
About Trampoline
Trampoline is anything but an ordinary marketing communications agency. Our approach is personal, and long-standing partnerships are where we shine. When it comes to the work we create, our agency of diverse talents makes for an integrated powerhouse, with strategy, creativity, media and technology all coming together to connect our clients with their intended audience.
Based in Halifax, collaboration is one of the key values we hold close as we believe it creates the most powerful work while nurturing our overall wellness and growth. We have a beautiful, large, open space downtown and overlooking the Halifax harbour.
Our mantra is to be a force for positive change in the region. While we’re anchored to Nova Scotia, our mission extends beyond people and place. This positivity inspires us at every level. We’re proud of how we show up: in the office, in our community and beyond.
About the Role
As part of the Media team, reporting to the Media Director, you will support the planning, coordination, execution, optimization, and reporting of integrated advertising campaigns across digital and traditional channels. You'll gain exposure to every stage of the media process, from audience research and media planning to campaign execution, performance monitoring, and reporting.
Key responsibilities include:
Support the planning, execution, and optimization of integrated media campaigns across digital and traditional channels.
Conduct audience, market, and competitive research to inform media recommendations and strategies.
Assist in the implementation and management of campaigns across a variety of advertising platforms, including Google, Meta, LinkedIn, TikTok, and programmatic channels.
Monitor campaign performance, identify optimization opportunities, and help ensure campaigns are meeting client objectives.
Analyze campaign data and develop reports that communicate performance, insights, and recommendations.
Coordinate media deliverables, campaign assets, timelines, and documentation with internal teams and external partners.
Build strong working relationships with clients, media vendors, and platform representatives.
Collaborate across departments to support integrated marketing and advertising initiatives.
Preferred Skills & Experience
Post-secondary education in marketing, advertising, business, communications, or a related field
1-3 years of experience in media, advertising, marketing, or campaign management; agency experience is considered an asset
Familiarity with digital advertising platforms including Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads Manager, or similar tools
Working knowledge of Google Analytics and digital campaign measurement principles
Familiarity with programmatic advertising platforms, DSPs and trading desks is considered an asset
Strong analytical skills with the ability to interpret campaign data and develop actionable recommendations
Excellent organizational and project management skills with strong attention to detail
Ability to manage multiple priorities in a fast-paced, deadline-driven environment
Strong written, verbal, and presentation communication skills
Ability to build positive working relationships with clients, vendors, and internal teams
Demonstrated willingness to learn and adapt to evolving media technologies and industry trends
Benefits to Working with Us:
Access to a comprehensive health plan (medical, dental, virtual care, EAP, insurance coverage) after 3 months
Annual top-up to a Healthcare Spending Account
Choice between RRSP matching or Student Loan Repayment Program after one year of service
Extra paid days off including birthday, moving day, and bonus “tramp” days throughout the year
Beautiful, open, and safe office space near the Halifax waterfront
Dedicated wellness room and multiple breakout spaces for collaboration
“Flex Fridays” where staff can work from home that day if they choose
Trampoline is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We encourage all candidates from diverse backgrounds to apply.