Original job description
The Opportunity
The Sales Representative is responsible for successfully pursuing new business opportunities and managing existing customer accounts to achieve our annual sales objectives for the Guelph to London Territory.
The Sales Representative prospects and engages new customers to develop new business for our plants, manages current customer relationships.
The Sales Representative will partner with management to complete budget planning, work with the area operations teams to sell open machine capacity and value-added services while supporting cross-functional teams to ensure sales strategy execution.
How you will impact Smurfit Westrock:
Business Excellence
* Effectively articulate our sales vision and strategy in the pursuit of new business opportunities, develop a robust sales pipeline, and manage select existing customer relationships
* Ability to navigate within a customer’s organizational structure and build relationships at multiple levels within accounts
* Drive Commercial Excellence to exceed our area volume and profit goals through new account development within targeted segments, growth in existing accounts, actively participate in margin improvement initiatives and both drive and support enterprise sales efforts
* Develop working relationships with other Smurfit Westrock facilities to create opportunities for additional revenue streams across the enterprise capabilities
* Identify pricing dynamics within accounts to provide insights to Smurfit Westrock commercial decisions
* Understand market dynamics and business drivers that define long-term commercial strategies and have an impact on our area and develop strategies to reach company objectives
* Utilize internal resources to leverage knowledge of market trends and competition
* Define overall account vision, ‘Play to Win’ and account growth plan for targeted customers by aligning market trends and customer needs with Smurfit Westrock solutions
* Deliver results by executing on weekly, monthly, quarterly, and annual sales targets
* Meet or exceed individual budgeted and volume sales goals to contribute to the organization’s annual targets objectives
* Monitor profitability levels to track progress against budgeted targets and analyze monthly financial summaries
* Effective utilization of CRM system (Salesforce.com) to manage opportunities and pipeline on a consistent basis
* Manage contractual relationships and negotiate multi-year contracts
People and Culture
* Seek and qualify prospective customers in accordance with Sales strategy
* Collaborate with cross-functional teams to ensure effective execution of the overall Sales strategy
* Collaborate with cross-functional teams to identify value add opportunities to improve margins
* Manage customer engagement through the sales lifecycle to ensure contractual obligations are met and to enable customer satisfaction
What you need to succeed:
* Bachelor’s degree preferred
* 2-3+ years business-to-business (B2B) Sales experience (Manufacturing/service industry preferred)
* Ability to "hunt" and source new customers
* Ability to create and deliver engaging presentations to internal and external audiences
* Demonstrated sales competence and financial acumen
* Experience with Salesforce.com
* Microsoft Office - Excel, Outlook
What we offer:
* Corporate culture based on integrity, respect, accountability, and excellence.
* Comprehensive training with numerous learning and development opportunities.
* An attractive salary reflecting skills, competencies, and potential.
* Benefits and pension with up to 7% company match from the first day of hire
* A career with a global packaging company where Sustainability, Safety and Inclusion are business drivers and foundational elements of the daily work.
This posting is for an existing job vacancy. The salary range for this position is $97,000 - $147,000. The range listed is the expected pay for roles in Ontario, Canada. Your pay will be based on factors such as your skills, experience, and education. To learn more about this posting, please contact your recruiter during the hiring process. You may apply online at Smurfit Westrock External Careers and the application window is expected to close by September 30, 2026.
As part of our commitment to accessibility for all persons with disabilities, we will, upon request from the applicant, provide accommodation during the recruitment process to ensure equal access to applicants with disabilities. Please let us know your needs and we will consult with you to ensure suitable accommodation is provided.
