Company Description Xentraffic provides publishers with tools and support designed to help them grow and succeed. The company focuses on both timely, practical assistance and strategic guidance to improve performance. Xentraffic collaborates closely with partners to identify and maximize monetization opportunities. Team members work in a dynamic environment where innovation and data-driven decisions support publisher success.
Role Description The Senior Graphic Designer is a full-time, on-site role based in Montreal, QC. This role is responsible for creating high-quality visual assets for digital and print channels, including marketing campaigns, product materials, presentations, and publisher-focused collateral. The Senior Graphic Designer will develop and maintain brand guidelines, design logos and visual identities, and ensure consistency across all touchpoints. Day-to-day tasks include collaborating with marketing, product, and sales teams, translating complex ideas into clear visual concepts, managing multiple projects and deadlines, and providing creative direction and mentorship to other designers. The role also involves preparing production-ready files, working closely with external vendors when needed, and continuously improving design quality based on feedback and performance data.
Responsibilities
Tasks
- Supervise other graphic designers or graphic arts technicians
- Estimate time to complete graphic designs and illustrations
- Adapt existing illustrations
- Assist in developing storyboards for electronic productions such as multimedia, interactive and digital products and television advertising and productions
- Consult with clients to determine the nature and content of illustrations in order to meet their communications needs
- Develop and produce realistic or representational sketches and final illustrations
- Produce 2-D and 3-D animated drawings or computer illustrations
- Co-ordinate all aspects of production for print, audio-visual or electronic materials
- Co-ordinate sub-contracting
- Consult with clients to establish the overall look, graphic elements and content of communications materials
- Determine the medium best suited to produce the desired visual effect and the most appropriate vehicle for communication
- Develop the graphic elements that meet the clients' objectives
- Establish guidelines for illustrators or photographers
- Prepare sketches, layouts and graphic elements
- Use existing photo and illustration banks and typography guides
Experience and specialization
- Computer and technology knowledge
- InDesign
- MS Office
- Social Media
- Adobe Illustrator
- Adobe Photoshop
- Information technology
- MS PowerPoint
- Adobe Lightroom
Type of production art
Area of specialization
