Location: Toronto, ON (Hybrid, 1 day per week in office)
Language: Excellent written and verbal English communication skills are required.
Duration: 18-Month Contract
Background Check Requirement: Successful candidates must complete a criminal background check, credit check, education verification, employment verification, and provide two managerial references.
About the Opportunity
Are you passionate about building seamless customer experiences through marketing automation? Our client, a leading organization in the financial services sector, is looking for a hands-on Lifecycle Marketing Specialist to design, build, and optimize automated customer journeys that create meaningful engagement and long-term customer relationships.
Working alongside a collaborative team of lifecycle strategists, analysts, writers, and marketing technology specialists, you'll transform campaign strategies into automated journeys using enterprise CRM technology. This is an opportunity to work in a growing marketing technology environment where your technical expertise, curiosity, and problem-solving skills will have a direct impact on the customer experience.
What's In It for You
- Join a collaborative team that values knowledge sharing and continuous learning.
- Gain hands-on experience with enterprise CRM and marketing automation technology.
- Work in a hybrid environment that supports flexibility and work-life balance.
- Be part of a team that encourages innovation, curiosity, and continuous improvement.
- Opportunity to expand your technical marketing automation expertise within a leading financial services environment.
Your Responsibilities
- You'll build and launch automated customer journeys using Microsoft Dynamics 365 or a comparable CRM platform.
- You'll create emails, audience segments, triggers, workflow logic, and wait periods that support lifecycle marketing campaigns.
- You'll test, QA, troubleshoot, and optimize customer journeys to ensure they perform as intended.
- You'll collaborate closely with lifecycle strategists, analysts, content writers, and technical specialists to bring campaign strategies to life.
- You'll provide technical guidance on journey feasibility while identifying opportunities to improve automation and customer experience.
Skills and Qualifications
- 2+ years of hands-on CRM or lifecycle marketing experience building automated customer journeys.
- Experience with Microsoft Dynamics 365 Marketing or Salesforce Marketing Cloud.
- Proven experience creating customer journeys, audience segmentation, triggers, workflow logic, and automated email campaigns.
- Strong troubleshooting skills with the ability to work in evolving CRM environments.
- Excellent collaboration and communication skills with cross-functional stakeholders.
- A curious, self-motivated mindset with a passion for continuous learning and process improvement.
Why Partner with Altis
If you've never worked with a staffing agency before, we make it easy. We work with top employers across Canada who have great jobs to fill, each vetted and verified by our team. When you apply for a job with Altis, we get to know you as a candidate and learn what your strengths are. Then, if you're a solid match, we handle all the logistics, advocating for you as a candidate for the role, providing access to coaching and connecting you directly with the hiring manager. And rest assured, all our services are free of cost for candidates.
