Original job description
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Demand Generation Manager – Workleap Agent based in Canada.
As Senior Demand Generation Manager, you will play a key role in accelerating the growth of an innovative AI-powered solution designed to help managers become more effective. You will own the demand generation strategy, with a strong focus on building qualified pipeline and driving new customer acquisition. Working across paid media, SEO, outbound campaigns, and website optimization, you will turn marketing investments into measurable business results. You will manage external agency partners, optimize channel performance, and continuously improve the buyer journey. Collaborating closely with Sales, RevOps, and Marketing, you will help shape go-to-market priorities and identify new growth opportunities. This is an exciting opportunity to take ownership, experiment with AI-powered marketing tools, and make a direct impact in a fast-moving B2B SaaS environment.
How Jobgether Works
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Why Apply Through Jobgether?
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We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
More about this job
Responsibilities
Own demand generation strategy to build qualified pipeline and drive new customer acquisition across paid media, SEO, outbound campaigns, and website optimization. Manage agency partners, improve channel performance and the buyer journey, and collaborate with Sales, RevOps, and Marketing on go-to-market priorities and growth opportunities.
Requirements
The posting does not specify formal education, years of experience, or other explicit qualifications. The senior-level role calls for demand generation expertise, experience across multiple marketing channels, agency and performance management, and collaboration in a B2B SaaS environment.
Skills
- Demand Generation Strategy
- Pipeline Generation
- Customer Acquisition
- Paid Media
- Search Engine Optimization
- Outbound Campaigns
- Website Optimization
- Agency Management
- Channel Performance Optimization
- Buyer Journey Optimization
- Go-to-Market Strategy
- AI-Powered Marketing
- Cross-Functional Collaboration
- B2B SaaS Marketing
Visa sponsorship
Not detected in the job text
Categories
- Marketing
- Management & Leadership
- Sales
- Technology
Keywords
- Demand Generation
- Qualified Pipeline
- Customer Acquisition
- Paid Media
- SEO
- Outbound Campaigns
- Website Optimization
- Agency Partners
- Channel Performance
- Buyer Journey
- Sales
- Revenue Operations
- Marketing
- Go-to-Market
- AI-Powered Marketing Tools
- B2B SaaS
- Internet Marketplace Platforms