The Manager, Investment Marketing is responsible for developing, producing, and communicating the firm’s investment capabilities and product messaging across business channels. This role partners closely with investment teams and key stakeholders to ensure messaging is accurate, coherent, compliant, and consistently articulated.
A core expectation of the role is the ability to leverage AI and emerging marketing/content technologies, using firm-approved tools to scale content production, improve consistency, and increase team efficiency - while operating effectively in a fast-paced environment with tight deadlines, shifting priorities, and evolving requirements. The role reports to the Director of Investment Marketing and helps maintain and enhance the firm’s strategy/product knowledge bank.
Position Responsibilities:
Investment content development and refresh
- Partner with investment teams to develop and update product and strategy content, including presentations, flyers, and responses to client/prospect queries
- Manage and produce regular product commentary that supports business priorities and client conversations.
AI and technology adoption
- Actively identify opportunities to adopt and expand the use of firm-approved AI tools and new technologies to streamline workflows, improve speed-to-market, and enhance consistency of outputs.
- Help develop, maintain, and manage strategy/product Knowledge Bank inputs/outputs to enable re-use, scalability, and faster response times across teams
Quality, accuracy, and governance
- Conduct data quality, accuracy, and consistency checks to ensure alignment between data, narrative text, and market/product commentary
- Ensure marketing and reporting materials meet internal quality standards and applicable regulatory/compliance requirements.
Thought leadership
- Support the development of appropriate thought leadership content for use across business channels, collaborating with relevant team leads
Stakeholder support and agile execution
- Respond to ad hoc requests from internal partners and investors, adapting quickly to changing needs.
- Manage multiple concurrent deliverables, reprioritizing work as business needs shift while maintaining high quality and control.
Skills and attributes:
- Excels under pressure, comfortable with working to tight deadlines
- Flexible, curious, and technologically agile, with the ability to pivot quickly as priorities evolve
- Proactive mindset: constantly looking for ways to improve processes, simplify complexity, and scale best practices
- Strong attention to detail
Required Qualifications:
- Bachelor’s degree
- CFA not required; but viewed positively
- 3+ years of investment writing experience
- Excellent writing and editing skills, with the ability to craft clear, credible, client-ready language; strong numeracy and comfort working with investment data
- Demonstrated interest in new technology and AI applications, with the ability to turn ideas into practical, actionable improvements quickly
- Outcome-focused and organized, with strong prioritization skills
- Strong interpersonal skills; able to build effective working relationships with investment teams and internal stakeholders
- Advanced proficiency in MS Office (Excel, Word, PowerPoint)
When you join our team:
- We’ll empower you to learn and grow the career you want.
- We’ll recognize and support you in a flexible environment where well-being and inclusion are more than just words.
- As part of our global team, we’ll support you in shaping the future you want to see.
The role being advertised is an existing vacancy.
About Manulife and John Hancock
Manulife Financial Corporation is a leading international financial services provider, helping people make their decisions easier and lives better. To learn more about us, visit https://www.manulife.com/en/about/our-story.html.
Manulife is an Equal Opportunity Employer
At Manulife/John Hancock, we embrace our diversity. We strive to attract, develop and retain a workforce that is as diverse as the customers we serve and to foster an inclusive work environment that embraces the strength of cultures and individuals. We are committed to fair recruitment, retention, advancement and compensation, and we administer all of our practices and programs without discrimination on the basis of race, ancestry, place of origin, colour, ethnic origin, citizenship, religion or religious beliefs, creed, sex (including pregnancy and pregnancy-related conditions), sexual orientation, genetic characteristics, veteran status, gender identity, gender expression, age, marital status, family status, disability, or any other ground protected by applicable law.
It is our priority to remove barriers to provide equal access to employment. A Human Resources representative will work with applicants who request a reasonable accommodation during the application process. All information shared during the accommodation request process will be stored and used in a manner that is consistent with applicable laws and Manulife/John Hancock policies. To request a reasonable accommodation in the application process, contact hr@manulife.com.
Referenced Salary Location
Toronto, Ontario
Working Arrangement
Hybrid
Salary range is expected to be between
$92,900.00 CAD - $142,900.00 CAD
Employees also have the opportunity to participate in incentive programs and earn incentive compensation tied to business and individual performance. The actual salary will vary depending on local market conditions, geography and relevant job-related factors such as knowledge, skills, qualifications, experience, and education/training. If you are applying for this role outside of the primary location, please contact hr@manulife.com for the salary range for your location.
Manulife offers eligible employees a wide array of customizable benefits, including health, dental, mental health, vision, short- and long-term disability, life and AD&D insurance coverage, adoption/surrogacy and wellness benefits, and employee/family assistance plans. We also offer eligible employees various retirement savings plans (including pension and a global share ownership plan with employer matching contributions) and financial education and counseling resources. Our generous paid time off program in Canada includes holidays, vacation, personal, and sick days, and we offer the full range of statutory leaves of absence. If you are applying for this role in the U.S., please contact hr@manulife.com for more information about U.S.-specific paid time off provisions.
We use data and analytics technologies, such as artificial intelligence (AI), and automated processing tools, to analyze and process the information you provide to us or third parties in the application process. For more information, please refer to our personal information collection statement.
