Salesforce Marketing Cloud Specialist (CRM Executive) | Contract | Toronto, ON (On-site)
Bartech Staffing, powered by Impellam Group, is hiring on behalf of a leading client for a 6-month contract (potential for long-term extension) in Toronto.
Pay: $35.00 – $37.93/hour
Location: On-site, Toronto, Ontario
The Role
Manage the CRM calendar and support end-to-end execution of email and SMS campaigns, including template development, campaign build, QA and deployment. You’ll work closely with brand, consumer journey, call center and commercial teams to deliver timely, accurate, high-quality CRM communications.
Key Responsibilities
- Build and maintain SFMC email and SMS campaigns
- Use Email Studio, Audience Builder, Mobile Studio and Analytics Builder
- Design journeys in Journey Builder (automation, A/B testing, dynamic assets, decision and engagement splits)
- Apply AMPscript for dynamic personalization
- Manage SQL queries and automations in Automation Studio
- Maintain deliverability best practices, segmentation hygiene and unsubscribe management
What You Bring
- Hands-on SFMC experience (Content Builder, Journey Builder, Email Studio, audience segmentation) (mandatory)
- 2-3 years of progressive CRM experience managing end-to-end campaigns
- Strong SQL skills and relational database experience
- Working knowledge of AMPscript and HTML/CSS for email troubleshooting
- Understanding of GDPR, CASL and data privacy principles
- Multi-channel marketing experience
- Strong project management, communication and organizational skills, with sharp attention to detail
- Post-secondary education (Marketing, Digital, Business or related)
Nice to Have
- CPG or international organization experience
- Einstein Analytics knowledge
- Salesforce Marketing Cloud Specialist certification
