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SPECTRAFORCE

Product Marketing Specialist

Toronto, ON, Canada

$50 to $58 CAD / hour · Contract

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Job details

Pay: $50 to $58 CAD / hour
Job type: Contract
Apply by: Nov 6, 2026
Posting language: English
Posted: Oct 7, 2026

Original job description

Role: Product Marketing Specialist

Location: Oakville, ON

Duration: 12 Months

Pay Rate Range: $50-58/hr (CAD)

About the Role

We are seeking a Product Marketing Specialist to support marketing initiatives across technology and water treatment solutions. The role will focus on product positioning, content development, digital marketing, campaigns, and events.

Key Responsibilities

Develop brochures, presentations, case studies, sales tools, videos, and digital content.
Support product positioning, messaging, and go-to-market activities.
Manage website and social media content.
Support trade shows, conferences, and marketing events.
Build brand awareness through consistent messaging and cross-channel campaigns.
Collaborate with product, engineering, sales, and regional marketing teams.
Translate complex technical concepts into clear, customer-focused messaging.

Requirements

Experience in B2B product marketing and go-to-market activities.
Strong content development and communication skills.
Experience with digital marketing, social media, and marketing campaigns.
Proficiency in Google Workspace.
Strong organizational and stakeholder management skills.
Ability to manage multiple priorities in a cross-functional environment.
Experience in water treatment, environmental technology, industrial, or other technical B2B sectors is an asset.

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More about this job

Responsibilities

Develop marketing materials and digital content, support product positioning and go-to-market activities, and manage website and social media content. Coordinate campaigns and events, build brand awareness through consistent messaging, and collaborate with product, engineering, sales, and regional marketing teams.

Requirements

Requires experience in B2B product marketing and go-to-market activities, along with strong content development and communication skills and experience in digital marketing, social media, and campaigns. Candidates should be proficient in Google Workspace, organized, effective at stakeholder management, and able to manage multiple priorities; technical B2B sector experience is an asset.

Skills

B2B Product Marketing
Go-To-Market Activities
Product Positioning
Messaging
Content Development
Digital Marketing
Social Media Marketing
Marketing Campaigns
Event Marketing
Brand Awareness
Technical Communication
Google Workspace
Stakeholder Management
Cross-Functional Collaboration
Organizational Skills

Visa sponsorship

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Keywords

B2B Product Marketing
Product Positioning
Go-To-Market
Content Development
Brochures
Presentations
Case Studies
Sales Tools
Video Content
Digital Content
Website Content
Social Media
Marketing Campaigns
Trade Shows
Conferences
Marketing Events
Brand Awareness
Cross-Channel Campaigns
Technical Messaging
Google Workspace
Water Treatment
Environmental Technology
Industrial Machinery
Technology Solutions
Stakeholder Management

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