Our client is looking for a Community Manager who can help them with their Reddit strategy.
This will be 12+ months, fulltime hours per week, and onsite 3-4x per week downtown Toronto.
Core responsibilities:
- Develop and own the Reddit content strategy, including priority content topics and engagement approach
- Maintain a comprehensive playbook including platform best practices, tone of voice, and engagement guidelines
- Develop the blueprint required to scale Reddit participation across the organization
- Provide coaching and advisory support to internal partners engaging on Reddit
- Manage brand-level comments and responses (non-business specific), in partnership with legal, risk, and communications teams
- Educate on Answer Engine Optimization (AEO) best practices into incorporate into Reddit responses
- Plan and manage Ask Me Anything (AMA) programs throughout the year
- Track performance, identify insights, and continuously optimize our Reddit strategy
What you bring:
- Strong understanding of Reddit culture, communities, and engagement is a must.
- Experience in social media, digital marketing, or platform program management
- Experience developing playbooks and governance models
- Excellent written communication and stakeholder management skills
- Familiarity with AEO/SEO principles is a must
